Lulus’ first-ever trend report unveils Spring 2025 Bridal Fashion for modern brides, their bridesmaids, and wedding guests.
If you’re engaged, planning your wedding, or attending one, you’ve probably noticed that wedding fashion is more exciting—and overwhelming—than ever. From multi-event bridal wardrobes, to bold guest looks, 2025 is all about personal expression and attainable luxury. But if you’re wondering what’s actually trending this season, we’ve got you covered!
Our fashion partner, Lulus, just released its inaugural Spring 2025 Wedding Trend Report, uncovering the key styles, shopping habits, and cultural shifts shaping this season’s wedding wardrobes.
Weddings are no longer about just one dress—they’re about an entire fashion experience. Brides are planning full wedding wardrobes, from the engagement party to the honeymoon, and guests are treating weddings as their own personal runway.
Laura Deady Holt, Chief Merchandising Officer at Lulus
We couldn’t agree more! With multi-event celebrations on the rise—especially in the multicultural wedding space—there’s more opportunity than ever to showcase style across multiple looks.
According to Lulus’ data, 2025 wedding fashion is all about versatility, femininity, and statement-making details:
- Brides are embracing sleek slip dresses and sheer, ethereal fabrics.
- Bridesmaids are ditching uniformity for mix-and-match styles in romantic pastels.
- Guests are making an impact with dramatic silhouettes, bold colors, and luxe textures.
And affordability still matters! High-end style at accessible prices is a top priority, proving that fashion-forward wedding looks don’t have to break the bank.
Below, we break down Lulus’ top Spring 2025 bridal fashion trends—what’s in, what’s out, and what you need to know to look your best this wedding season.
Afterward, head to Lulu’s new RSVP edit to shop for any special occasion, and of course, check out their wedding shop to browse all the latest Spring bridal fashion trends!
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*All photos courtesy of Lulus
Bridal Trends: Sheer and Effortless
Modern brides are breaking tradition with lighter fabrics, fluid silhouettes, and subtly revealing details that exude confidence and ease. The rise of sheer, airy materials speaks to a shift toward lightweight, romantic designs, while sleek silhouettes offer a fresh, modern take on bridal elegance.
The numbers…
- Lace remains a classic choice while tulle (+138%) and mesh (+52%) are seeing a significant rise as brides embrace lighter, ethereal fabrics.
- Slip dresses (+107%) are leading the way, and cowl (+251%), square (+81%), and sweetheart (+37%) necklines are proving that understated elegance is in.
- Another standout trend? The return of Basque elongated waists. The drop-waist silhouette is making a stylish comeback, creating a flattering, elongating effect that accentuates the waistline in a chic, contemporary way.
- With searches for “wedding dress” on Lulus.com up 258%, it’s clear that brides are turning to attainable luxury for their dream gowns—opting for high-fashion looks at accessible price points.
Bridesmaid Trends: Romantic, Mismatched & Playful
Bridesmaids are ditching the one-size-fits-all approach and embracing a mix-and-match moment like never before. This year, bridal parties are blending textures, silhouettes, and soft, feminine hues to create looks that feel both cohesive and uniquely personal.
The numbers…
- Movement and texture are everything—tiered dresses are up 110%, proving that a little flow goes a long way.
- Pastels are reigning supreme, with sage green (+89%) and purple (+53%) emerging as the must-have shades for modern bridal parties.
- More skin, more confidence! Bridesmaids are turning up the romance with strapless (+96%) and sweetheart necklines (+100%), giving a fresh, flirty feel to the lineup.
- Styles that won’t break the bank. Searches for “bridesmaid dress” on Lulus.com have surged 250%, and sales in Lulus’ Bridesmaid Dresses Under $100 category are up 45%, proving that affordability and fashion go hand in hand.
Wedding Guest Trends: High Fashion Meets High Drama
Guests are treating weddings as red-carpet moments—and the numbers prove it.
- Black maxis with very bare open backs are stealing the show. Lulus’ “Exquisite Refinement Black Backless Maxi Dress” quickly became a standout favorite, with demand soaring shortly after launch. Customer Lauren C. says, ”Don’t hesitate! I loved this dress in so many ways. I was amazed by the quality and feel…Felt like royalty all night!”*
- Florals are flourishing. Lulus’ “Beautiful Soul Burgundy Floral Twist-Front Maxi Dress” has seen an unprecedented surge in demand, with customer Emily W. calling it, “The Best Wedding Guest Dress!”*
- Mock neck silhouettes are making a comeback (+74%), adding a touch of sophistication to guest looks.
- TikTok and Instagram have made wedding guest fashion a moment, with millions of views under trending hashtags like #WeddingGuestLook.
Weddings Are Now Multi-Event Fashion Experiences
Brides aren’t just shopping for their ceremony dress—they’re curating entire wardrobes for every event leading up to the big day and even through the honeymoon.
The numbers…
- Engagement Parties – Column silhouettes (+43%) and square necklines (+28%) dominate.
- Bridal Showers – Lace is down 70%, while satin and A-line gowns take center stage.
- Bachelorette Parties – Searches for “white mini dress” jumped 37%, proving short, flirty styles are a must-have.
- Rehearsal Dinners & Receptions – Strapless styles and square necklines are gaining traction.
- Honeymoons – Sweater knit dresses, column, and tiered styles are trending upward.
What’s Driving These Trends? Social Media, Culture & Affordability
- The Attainable Luxury Mindset – Brides and bridesmaids are looking for a high-end style that delivers both quality and value. More shoppers are choosing fashion-forward wedding attire at accessible price points, recognizing Lulus as a go-to destination for thoughtfully designed pieces that balance affordability with luxury.
- Celebrity Influence – Hailey Bieber’s corset-style tulle and lace dress aesthetic is shaping bridal trends, while Alex Cooper’s structured silhouettes and statement accessories are influencing modern brides.
- TikTok’s Wedding Takeover – From mismatched bridesmaids to viral wedding guest dress hauls, social media is reshaping how people shop for wedding attire.
What’s Next: The Future of Wedding Fashion
- Customizable Bridal Looks – Detachable sleeves, mix-and-match separates, and convertible dresses are gaining traction.
- Statement Accessories – Gloves, capes, scarves, and bold veils are making a comeback.
- Destination Wedding Styles – Lightweight, travel-friendly gowns are becoming a must-have for jet-set brides.
Lulus’ Top Three Bridal Look Predictions in 2025
Brides in 2025 are embracing structured silhouettes, corsetry, and sheer details for a modern, elegant, and sultry bridal look.
Basque Elongated Waists: The drop-waist trend is making a comeback, accentuating the waistline with a flattering “V” or subtle “U” shape. Key fabrics include lace, woven satin, and taffeta.
Trending looks include: Bria White Basque Waist Maxi Dress, a style customer Danielle W. described as “Stunning, looks high end! I love this dress and may not even go to a bridal shop to try any on. For loving it as much as I do and at THIS price point, I’m afraid I can’t beat it,” and the Beloved Promise White Lace Mermaid Maxi Dress, which customer Karen P. described as, “A Gorgeous Dress That Made Me Feel Amazing! I absolutely loved my wedding dress! It fit perfectly and made me feel stunning on my special day.”*
Corset and Bustier Bodices: Boning details create a snatched, structured look with a romantic edge. Looks are often paired with Basque waists for extra definition. Key fabrics include lace, satin, tulle, and applique.
Trending looks include: Valeria White Lace Strapless Bustier Maxi Dress, and Ethereal Elegance Embroidered Lace-Up Maxi Dress, which customer Stephanie C. described as “absolutely beautiful and worth every penny and more.”*
Sheerness: Sheer straps, bodices, and skirts add a delicate yet sultry touch, with lace, tulle, and mesh leading the trend.
Trending Looks include: Glorious Luxury Sheer Tulle Embroidered Maxi Dress, a style of which customer Gabriela G. said “I absolutely loved this dress and felt like a princess in it. The details were stunning and the dress felt like good quality,” and Beautifully Beloved Mesh Off-the-Shoulder Maxi Dress, described by customer Jessica W. as “such great quality for the price. It looked classy and hugged all the right places…I will 100% order from here again should I need any type of formal dress in the future.”*
Ultimately, with data and real consumer insights, Lulus is leading the charge on what’s trending for wedding fashion.
Brides seeking affordable and luxurious looks are taking notice of the brand’s trendy attire that also boasts high-quality materials and fresh designs. Ultimately, modern brides and their crews aren’t afraid to ditch tradition and confidently slip into unexpected fabrics and bold prints. They are embracing designs that are playful, sexy, and uniquely them, and we can’t wait to see how 2025 brides continue to flourish!
*Report compiled from consumer demand, sales trends, and on-site search behavior from 1/3/24 to 3/1/24 compared to 1/1/25 to 2/28/25 on Lulus.com. Additional insights were gathered from Lulus’ customer reviews.
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